Nokia has announced the launch of Nokia Maps 2.0. The new service features improved optional car navigation, enhanced pedestrian navigation, added multimedia city guides, satellite images, and a redesigned user interface,
Ordnance Surveys Code-Point data underpins the GPS service, providing the exact location for the UKs 1.7 million postcodes. This allows users to get direction information that is both highly accurate and linked to an actual location on the map.
Theres also a pedestrian-focused navigation component called Walk, which guides the user from A to B with visual turn-by-turn guidance. Because Ordnance Surveys Code-Point data goes beyond a simple list of postcodes and provides each one with a specific location, says Nokia, users can be confident they are heading in the right direction.
By taking navigation services out of the car and onto the pavement, Nokia is enabling people to explore and discover whats around them with the confidence of a local, says Michael Halbherr, Vice-President of Nokia location-based services. Ordnance Survey is helping us to ensure that users in the UK have access to the best available service.`
Mark Salter, Ordnance Surveys Head of Partners and Strategic Alliance, adds:
We are delighted to be working with the worlds biggest player in mobile communications and this is a fantastic example of the success of our Partner Alliance programme. Nokias enhanced service, which helps both pedestrians and motorist navigate, is an excellent example of the benefits location-based services can bring to peoples lives.
The new version of Nokia Maps 2.0 for selected devices is available for download here.