O2 is making unique live content from tonights NME Awards Big Gig at the O2 available exclusively to O2 customers. The NME Awards Big Gig features Manic Street Preachers, Kaiser Chiefs and Bloc Party, among others. The downloadable content will include live music video clips and backstage action from each of the bands, which will be available online and through O2 Active.
O2 customers can access the content by texting NME to 2020 and can download one live video clip from each band absolutely free (though data charges apply). Additional clips will be available at 75p each. More videos from the event and backstage interviews with each band will also be available exclusively on O2 Active and online here.
For those lucky enough to have a ticket, O2 is offering its customers exclusive VIP access to special areas within The O2 before and after the event. O2 customers can text TICKETS to 60202, for the chance for them and three friends to gain VIP access to the O2 Lounge, which, for one night only, will be transformed into the Rocksino – a flamboyant rock-themed casino open only to VIP guests.
The party will continue in the O2 Blueroom Bar straight after the gig. O2 customers can text BLUEROOM to 60202 for a barcode ticket for themselves and up to 3 guests. Tailor made Rocktails will be served at the bar and there will be an indie DJ playing until 1am.
Through our partnership with (O2 venue owners) AEG, we are able to offer our customers unique VIP experiences and exclusive content direct from The O2, says O2 UK Marketing Director, Sally Cowdry. We share our customers passion for music and are delighted to be able to bring fans closer to the music and bands they love.