Network operator O2 UK has revealed that it will pay a cash reward of up to 1,000 to each eligible employee as part of its second annual Thanks a Million reward scheme. 
O2 employees were set the challenge of being number 1 for customer satisfaction in O2s quarterly customer satisfaction surveys. At the end of December, TNS (Taylor Nelson Sofres), an independent research agency commissioned by O2 confirmed that O2s customers said they were more satisfied than customers of O2s network operator competitors, triggering a payment of over 15 million to staff.
Eligible employees will receive their cash reward in March 2008, and all eligible employees who have been working with O2 since the introduction of the two-year Thanks a Million scheme will receive an additional 500 as well as the 1,000 as a reward for service. In 2006 the Thanks a Million goal was to add a million net customers, and O2 awarded 10 million to its staff.
O2 has more customers than any other network, so more care than ever is required to maintain our customer focus, says O2 UK Chief Executive, Ronan Dunne. I am proud of our customer satisfaction record and very proud of our employees who have worked so hard to achieve it. Through Thanks a Million were thanking our employees with a cash reward and thanking our customers with our continued dedication to satisfying them.