Orange and Samsung Go Welsh
- Tuesday, August 4th, 2009
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Orange and Samsung have joined forces to put Welsh language on a mobile phone for the first time. The Samsung S5600 handset will be available for free on 24-month Orange contracts at 19.57 per month, or at 14.98 per month (with a 9.50 up-front fee). It will also be available for 129.00 on Orange PAYG (subject to a 10 top-up when purchased). To produce the phone, Samsung developed bespoke software, which has enabled more than 44,000 Welsh words to be included on the device. The S5600 include menus and predictive text in Welsh, and will be available from 1 September.
Orange is really proud to be the first network to introduce this truly innovative service to Welsh speakers, says Orange Head of Retail, Sian Doyle. This initiative is part of a broader commitment by Orange to provide Welsh speakers with more choice. We already include the Welsh language in our stores via bilingual signage, Welsh speaking advisors and other initiatives. The Welsh market is a vibrant and exciting marketplace and we hope that new initiatives like this and the opening of our first community concept store in Monmouth will ensure that Orange becomes the best loved telecommunications company in Wales.
The handset will initially be made available in Welsh stores, before being rolled out beyond Wales and online.