Over a Quarter of $1.7bn Thanksgiving Purchases on Mobile
- Friday, November 27th, 2015
- Share this article:
$1.1bn (£731m) was spent online before 5pm in the US yesterday during Thanksgiving, up 22 per cent year-on-year, with the full days total predicted to exceed $1.7bn.
Thats according to an Adobe report, based on 100m visits to over 4,500 retail sites in the US.
Of those sales, 26 per cent ($283m) came from mobile – lower than Adobes prediction of 29 per cent, but still expected to rise in the full-day figures as mobile usage increased in the evening. 
Want more like
this to your inbox?
Popular topics
Member Content
Utiq Expands Regional Leadership in Southern Europe and DACH to Support Continued Growth
Member Content
Jellyfish Unveils New Tech, New Look: Launches AI-Powered Media In-Housing Platform Alongside Rebranding
You might also be interested in
