PayPal has named former Uber Advertising Vice President and General Manager Mark Grether to lead its new advertising platform.

Grether has over 20 years of experience in the field and joins the financial services platform after three years at Uber. Prior to this, he spent just over two years at Amazon where he held the position of Advertising Director.

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Commenting on the appointment PayPal EVP, General Manager, Consumer Group and Global Marketing & Communications, Diego Scotti, said: “Commerce and advertising are deeply connected, and we believe that the advertising platform we are building at PayPal will become a must-use marketing channel for merchants big and small. I’m thrilled to have Mark join our team and lead this important work.”

Meanwhile, the company also announced the appointment of former Meta Head of Product, John Anderson, to head up its consumer business.

In his new position, Anderson will be responsible for PayPal’s consumer business, including product strategy for PayPal and Venmo globally.

He joins from Plaid, where he held the position of Head of Product and Payments.

He also spent over a decade at tech giant Meta in a number of leadership positions including Head of Product for Oculus, Head of Facebook Japan, and Head of product and operations teams for Payments, Commerce and Risk.

Scotti continued: “John brings strong experience in developing groundbreaking, personalised consumer experiences to PayPal, which will drive relevance of our brands, fuel our innovation pipeline, and give more reasons for consumers and merchants to choose PayPal.”