US restaurant chain Pizza Inn has collaborated with Punchh, a mobile engagement and actionable insights platform, to offer customers an app-based loyalty program.
In 41 locations, using the Pizza Inn Rewards app, customers will be able to earn points for their purchases and order through the Pizza Inn website.
"The Pizza Inn Rewards program is another way for us to reward our most loyal guests," said Bob Bafundo, president of Pizza Inn. "We have so many enthusiastic fans who dine with us multiple times a week and our new rewards program will allow us to show our appreciation… the rewards program will play a significant role in attracting the next generation of Pizza Inn fans."
Shyam Rao, Punchh CEO, added: "Consumers expect to engage with their favourite restaurant brand across any channel any time for loyalty, ordering, and other interactions. Using the Punchh-powered Pizza Inn Rewards program, we look forward to helping Pizza Inn engage loyal customers, transform them into brand advocates, and attract the next generation of new customers that will drive sales."