Poynt Corporation has added an Events search vertical to its Poynt  ap for iPhone and Windows Phone 7 users in N. America and the UK.    

The Events feature displays current and upcoming local events, as well as detailed event information, including turn-by-turn directions. The update gives Poynt users on iPhone and Windows Phone 7 devices quick and accessible local event listings simply by selecting the Events icon displayed on the Apps home screen. Poynt provides users with up-to-the-minute event listings and details through its content partner Eventful, a digital media company connecting 20m consumers to local events.

Users can search by performer, event or venue nearby, by event date or by category, including festivals, concerts and sporting events and then view details such as maps, photos, websites, seating charts and detailed performer information. Users can also add events to their device calendar or send details to friends via email, Facebook or Twitter.
Poynt harnesses the power of multiple applications in one package. Users can search for businesses and retailers, petrol stations, people, local weather, find movies and buy tickets, find restaurants and reserve a table, and now stay connected with local events. Users can map locations, adding results to their calendar or sharing results with friends, without exiting the app.

“Adding features to Poynt continues to increase the attractiveness of the app, further increasing downloads, raising user retention rates, and driving searches and transactions within the app,” says Poynt Corp CEO, Andrew Osis. “The continued addition of user features and the increased search traffic they generate, translates directly into revenue growth for the company.”

Poynt is a free app that is now available to BlackBerry, Android, iPhone, Windows Phone 7 and Nokia QT users in the UK, US, Canada, Australia, Germany, Italy, France and Spain. Poynt is available for download from the respective app stores or via over the air download at m.poynt.com.