MM Awards

Programmatic Lunch: What are your predictions for 2018?

Tim Maytom

Our Programmatic Lunch event, we brought together the entire programmatic chain to discuss the issues that mattered most to everyone involved in the ecosystem, from publishers and SSPs to media agencies and brands.

With programmatic continuing to dominate the conversation throughout 2017, we took the opportunity to ask some of the industry's leading thinkers about the topics that have repeatedly been in the news this year.

What does the year ahead hold for the programmatic industry? Consolidation? The rise of transparency? The scramble for GDPR compliance? The break-down of the lines between digital and television? All that and more, according to our group of experts.