Qype Launches Coupons with Cooledeals Acquisition

Recommendation community Qype has launched QypeDeals.com in Germany through its acquisition today of Munich-based Cooledeals.de, which is Germanys third largest coupon and voucher business, after Groupon and DailyDeals. The deal sees Qype extend the range of core services offered to its 17m monthly visitors with the addition of coupons and discount vouchers. Qype says that, following today’s launch of QypeDeals.com in Germany, it plans to rapidly roll-out vouchers and coupons in its other European territories through 2011.

“The coupons and vouchers model offers the perfect complement to our existing reviews and recommendation business,” says Qype CEO, Ian Brotherston. We are pleased that bringing the CooleDeals platform and expertise onboard will allow QypeDeals to rapidly extend our ability to deliver ever more value for our consumers and business partners.”