Readly partners with H&M

Gabby Fernie

Digital magazine and newspaper subscription service, Readly has partnered up with fashion giant H&M for an exclusive offer. 

Whether it’s reading at the park, poolside or on a flight, H&M members can unwind with Readly, as the app is offering a two-month free subscription for unlimited reading plus a £15 H&M voucher.

Readly offers unlimited "all-you-can-read” access to over 5,000 digital magazines and newspapers in one app, ranging from fashion to health, celebrities, travel, crafts, or gardening.

Membership is £7.99 a month with many UK and international fashion and lifestyle titles available to read. During 2020 over 140,000 issues of magazines were distributed and read 99m times on Readly.

The digital subscription service reported a 69 per cent increase in the readership of its fashion category in spring 2021 with the easing of lockdown restriction, compared to the same period last year.

“Fashion has always been a popular category amongst our subscribers. We’re seeing more people reading our wide range of titles as they check out the latest trends and seek a source of style inspiration" said Global Partnerships Director at Readly, Rob Hanlon. "We are delighted to be partnering with H&M, a brand to share our values around inspiration and sustainability and offer its customers the opportunity to read our broad portfolio of titles including many popular fashion titles. It’s a great fit for us.”