Reddit becomes Love Islands official fan partner

Reddit will be the official fan partner for the eighth series of Love Island, offering unprecedented access to behind-the-scenes operations of the show’ exclusive content, and a place for fans to have their own firepit moments throughout the show. The new series launches on 28 June. 

An official new u/LoveIsland profile (run by ITV’s Love Island team) will interact with fans throughout the series in the r/LoveIslandTV community. People can participate in AMAs with ITV producers, crew, and execs. Friends and family of the Islanders will be featured in Upvote/Downvote, a quickfire video content series answering questions from the community. Redditors will get a sneak-peak of Casa Amor, the villa where the series is set. They will also have the opportunity to be part of the conversation on Love Island’s daily podcast: The Morning After and the weekly show, Love Island: Aftersun. Reddit will  also co-sponsor the podcast.

Throughout the season, the r/LoveIslandTV community will get direct access to the key people involved with Love Island to ask questions. Fans will also get to know the contestants before they head to the villa.

“As the official fan partner for Love Island, we’re looking forward to highlighting Reddit as the place for Love Island fans to come together, discuss their favorite show and Islanders, and have a voice behind the exciting moments unfolding throughout the series,” said Reddit’s UK Market Director Laurelle Potter. “Over the last year, we’ve seen the appetite for Love Island grow on Reddit, with over 140 per cent increase in engagement and over 52 per cent growth in subscribers in the r/LoveIslandTV community and we’re excited to celebrate the friendships, connections and fun-filled moments with the community on the content that matters most to them.”