Relaunched Myspace Sees 10.5m Mobile Visitors in Two Weeks
- Thursday, June 27th, 2013
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[img_assist|nid=26333|title=|desc=|link=popup|align=left|width=78|height=150]You might not have noticed, but on 12 June Myspace officially relaunched its social network.
Over the following 14 days, its site saw approximately 10.5m unique visitors on mobile, accounting for 34 per cent of the total 31m.
The new Myspace has a greater focus on music – understandably, given that Justin Timberlake is now a co-owner – and launched in beta in January. The official relaunch was marked with the release of an iOS app, and has seen 995,000 downloads in the last two weeks. It is worth noting, however, that this figure actually includes users upgrading from a previous version. 
The relaunch has been supported with a $20m TV and digital marketing campaign.
