Preference Choice Publication

Report Analyses Mobile Gambling Prospects

David Murphy

Juniper Research has released its report, Mobile Gambling: Casinos, Lotteries & Betting, 2007-2012. Juniper says the report is an essential resource for strategic and market planners focusing on the mobile gambling market, including detailed market sizing, forecasts until 2012, player analysis and positioning strategies, offering detailed insight into current and prospective mobile gambling markets.
This 4th edition of the report includes interviews with key players in the mobile gambling sector, and examines the implications of landmark legislation and regulatory decisions in the US and the UK.
The report also provides an examination of eight key regions, and the UK, broken down by casinos, lotteries and betting. The practical forecasting suite includes mobile users participating in different types of mobile gambling services, along with the average monthly wager per user, total mobile gross win, and total wager revenues.
The report details opportunities and strategic recommendations for operators, service providers, vendors and regulators. It considers what mobile gambling services will be the most successful; what are the key hurdles to the successful deployment of mobile gambling services; what key pieces of national and international legislation have impacted on mobile gambling's development; and what levels of wager and gross win will be realised by mobile gambling services.
The report costs 1,490 for a single-user PDF or hardback copy; 1,990 for a multi-user licence; or 2,990 for an enterprise-wide licence.  You can get more details here. Download a brochure here. Or a free Whitepaper here.