Report Looks at Mobile Music Prospects

Juniper Research has released its report, Mobile Music, Ringtones, Ringbacks, Full Tracks & Payment Models 2007-2012.  The 175-page report assesses the current and future potential of mobile music technologies and services, forecasting usage, download traffic and revenues across eight key geographical regions over the coming five years.
This is the fourth edition of the mobile music report. It includes one-on-one interviews with leading players in the mobile music market, and analyses ringtones, ringback tones, OTA (Over The Air) full track downloads, and subscription-based rental services and streamed radio.
Forecasts for each category include the number of mobile users of each service; average revenue per user; and the percentage of mobile users who use each service, as well as the average price paid per service used.
The report details opportunities and strategic recommendations, based on key service drivers and real-world deployments. It considers the strategies that operators, vendors and aggregators should employ to maximise their respective returns in the mobile music sector. It also looks as the prospects for the rental music market; the impact of 3G on the mobile music market; the major hurdles to greater adoption of mobile music; and at whether advertising will provide a viable primary revenue stream for content providers.
The report costs 1,490 for a single-user PDF or hardback copy; 1,990 for a multi-user licence; or 2,990 for an enterprise-wide licence. You can get a free Whitepaper here. Download a brochure here. Or order the report here.

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