Research in Motion (RIM) no longer exists. But dont panic, BlackBerry users (there are still around 80m of them out there), the company has not thrown in the towel, but is rebranding itself as BlackBerry.
The news was announced seconds ago by RIM, sorry BlackBerry CEO Thorsten Heins at the BB10 Launch Event in New York. “From today, we are BlackBerry everywhere in the world,” he told delegates at the event.
Heins is still on stage extolling the virtues of the first two BB10 handsets, the Z10 and Q10. Well have a full report on the launch, the platform and the new devices later this afternoon. 
If youre watching the webcast live and want to tell us what you think of BB10, drop us a line to david.murphy@mobilemarketingmagazine.com
