Zone Mobile, the new media division of Zonemedia, has announced a deal with ROK TV that will see it create a series of made-for-mobile TV programming loops, consisting of 15-minute segments of some of the most popular programme elements from Zonemedias licensed programmes. The mobile channel, which will be updated regularly, will be available for download through ROK TVs mass-market 2.5G mobile TV service, via GPRS throughout the UK.
Hit shows with large UK fan bases such as Cheaters, Ouch That Had to Hurt and Crash, Bang, Wallop are amongst the first programmes to feature in the deal. The innovative mobile TV channel will be available from the end of June.
Zone Mobile goes from strength to strength, and I am delighted to announce a further new media initiative on the companys behalf says Zone Mobile Chief Business Development and New Media Officer, Tanya Gugenheim. This deal is for the UK now, but we are excited about expanding our great relationship with ROK in the future to create material for other countries.”
For ROK, Chairman Jonathan Kendrick adds:
“Were very excited about the addition of Zone Mobile TV to our channel roster. Our subscribers are looking for mobile TV content that has a real wow factor and these shows certainly have that!”
ROK TV Interview. Read Part 1. Read Part 2. 
