ROK Provides Turkish Delight

ROK Entertainment Group, the UK-based mobile technologies, applications and entertainment development company, has announced the launch of a service with Vodafone in Turkey for the provision of visual content direct to a users mobile phone. 
Vodafone-Turkeys subscribers will be able to watch a range of live and on-demand content via the companys mobile streaming service, ROK TV, which includes technology that maximizes deployment across 2.5G networks to provide a high frame-rate Mobile TV service. The weekly fee of approximately $4 (2) is payable via SMS, with the first weeks viewing free of charge. Mobilturk is forecasting several thousand paid-for subscribers per month.
The service is offered to Vodafones customers in Turkey through ROKs regional representative Mobilturk, Turkeys largest mobile network operator, with whom the company entered an agreement in October 2007 for the introduction of the countrys first commercial Mobile TV service.
We are delighted to have joined Vodafone in offering mobile entertainment services to users in Turkey, which forms part of our strategy to make our content available to consumers globally, says ROK CEO, Laurence Alexander. This launch, in partnership with one of the worlds leading mobile network operators, demonstrates the premium offered by ROKs technologies and services, and marks a significant stage in our growth and development.