Russian Search Company Yandex Launches App Analytics

Russias Yandex has launched a free analytics tool for developers to monitor the usage of their Android, iOS and Windows Phone apps.

Metrica for Apps provides data on device, location of users and other usage and demographic data, moving into territory dominated by companies like Google and Flurry.

Yandex provides a range of desktop and mobile services for its users, including an alternative Android app store, which has 50,000 apps in it. The company has a 60.8 per cent share of the search market in Russia, according to its website, but less than half of the population was online in 2012, around 46 per cent or 53m people.