Sky is giving its Mobile customers unlimited streaming on any of its apps without using any of their data allowance. With the update to Sky’s Watch offer, customers can stream movies, TV shows, and sports through its such Sky Go, Sky Kids, Sky Sports, and Sky Cinema apps anywhere in the UK and EU at the cost of zero megabytes of data.

Previously, the Watch offering enabled users to download show to their mobile devices to watch offline with Sky Go Extra. The update marks the first-time users will be able to stream wherever they are.

“We launched Sky Mobile to connect our customers to more of what they love,” said Sophia Ahmad, director of Sky Mobile. “Streaming films and TV shows on-the-go is now one of the most popular ways to pass time while travelling or commuting – and our new Watch offer makes it easier for our customers to stay up to date with the unmissable must-watch television, from Game of Thrones to F1 races, that we know our customers love.”

Watch is available to all Sky Mobile customers, but what content can be accessed depends on their Sky TV subscription. Those without a TV package can still stream apps that don’t require a subscription like Sky News.