Sonic Boom Rolls Out Mobile Trivia Game on Facebook

Sonic Boom Media, which develops and publishes personalised mobile entertainment content, has launched what it says is the first mobile trivia game on Facebook.
The NameThat Movie game offers thousands of trivia questions about movies, actors, directors, music which players can answer solo or in live multiplayer challenges with opponents or in tournaments. The application, which goes live today, will be cross-promoted with both Alltel and Verizon Wireless, which currently feature the game on their portals.
Facebook players of Name That Movie can challenge with trivia from their favourite movie genres, including action, adventure, comedy, drama, family, horror, romance, science fiction, or suspense. Players receive on-screen audio, photo, and video clues to trivia questions. Name That Movie is part of the Name That mobile trivia game family that Sonic Boom launched in 2003, with Name That Tune.
The value of mobile social media is growing, and we continue to drive viral interest in our applications through services such as Facebook, says Sonic Boom CEO, David Danon. Facebook is an ideal vehicle for Name That Movie. It is another conduit for us to upsell users on carrier decks, and it maximizes the value of the licensing brand.
Sonic Boom says that the initial success of its Facebook strategy has created an opportunity for the company to create a mobile 2.0 network that will be both web- and mobile-enabled for advertisers to generate effective promotions and sweepstakes. 
Sonic Boom recently expanded its business to include online and social extensions of its mobile products, which have consistently appeared on the Top 10 lists of US Tier 1 and Tier 2 carriers for the past four years, including the award-winning ToneMaker and Wallpaper Maker on Verizon Wireless, and Name That Tune on AT&T Mobility, Sprint, and Verizon Wireless.