Mobile marketing solutions provider Sponge has hired David Alexander as Business Development Manager. He will be responsible for taking Sponge's products and services to the wider marketing community.
Alexander has over seven years experience in the design and communications industries, selling to blue-chip clients, and running bespoke marketing and sales campaigns. Prior to joining Sponge, he worked as Sales and Business Development Manager for Drive, a design and development house that creates 3D models and data sets for clients in the automotive, luxury marine and consumer electronics sectors.
We are delighted that David has joined so we can expand into new sectors, as well as cement our position as the mobile company of choice for the marketing community, says Sponge Client Services Director Douglas McDonald. David has a genuine interest in technology, but can also relate it specifically to real-world marketing objectives".
Sponge was recently ranked as one of Top 50 fastest growing new media companies in the UK in GP Bullhounds Media Momentum awards. It supplies the technology to empower agencies, brands, media groups and content providers to deliver mobile and voice services. Clients include Vodafone, Northern & Shell, Unilever, News International and Pepsico. The company is the owner and developer of the Text Generator mobile applications suite, which enables clients to deploy mobile services quickly and cost-effectively. In-house developers also create bespoke mobile solutions for global use.