Spotify has launched a dedicated app for children called Spotify Kids. The app is exclusive to Spotify Premium Family subscribers and intended for kids, aged three and older. It launches in beta in Ireland today and will then roll out “soon” to all markets around the globe that have Premium Family.

Spotify said the app has been developed with safety and privacy top of mind. It features singalongs, soundtracks and stories that children can explore, on their own or with their family. A few top features that we’re proud of. Since it’s part of Premium Family, there are no ads. All content, include child-friendly playlists, is handpicked by Spotify’s editors, with a brief to ensure that it is appropriate for kids.

It has been designed to protect kids’ privacy and give parents peace of mind with parental controls. Parents can select the ‘Audio for Younger Kids’ or ‘Audio for Older Kids’ experience, based on what’s best for their children.
Spotify said it acknowledged that having a standalone app specifically for kids is a new space for the company, hence the beta launch. It said it will expand the Spotify Kids app experience over time as it continues to incorporate best practices and learnings, including insights from parents, caregivers and other experts in this space, and that will expand beyond music to include “stories, sounds and podcasts”.

“Spotify is committed to giving billions of fans the opportunity to enjoy and be inspired by music and stories and we’re proud that this commitment now includes the next generation of audio listeners,” said Spotify chief premium business officer, Alex Norström. “We are excited to be expanding the Spotify Premium Family experience with a dedicated app just for our youngest fans. Spotify Kids is a personalized world bursting with sound, shape and colour, where our young listeners can begin a lifelong love of music and stories.”