EDMAs

Spurs Top the League for Mobile Website

Tim Maytom

spurs mobile websiteTottenham Hotspur has topped a chart of football clubs' mobile websites, based on a study of fans experience of navigating their sides' online home using a mobile device carried out by The Search Agency.

With mobile now the preferred way to browse online in the UK and Google's rankings incorporating mobile design, it's more important than ever for brands to ensure their websites are mobile friendly.

Despite this, only eight football clubs out of the 92 surveyed made use of responsive web design, with the other 84 relying on dedicated mobile websites instead.

Tottenham Hotspur topped the chart of Premier League teams with a score of 3.71, beating out Aston Villa, the only other club to score above three. Eight teams including Crystal Palace, Southampton and Leicester City only scored 1.94.

When other Football League teams were considered, there were a number of notable upsets, with Fulham, AFC Bournemouth and Middlesborough all making the top five, ahead of bigger name sides like Arsenal, Chelsea and Manchester United.

However, 96 per cent of Championship, League One and League Two teams all used the same template for their mobile site, along with nine of the Premier League clubs, suggesting that most clubs were resting on their laurels when it came to mobile.

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