Apple News

Verizon inks programmatic native deal with Apple News

Verizon will serve programmatic native ads on Apple News and Stocks in Australia, Canadra, and the UK

Apple News

Apple just revealed its TV streaming service, credit card, and gaming platform

Apple has announced a multitude of new services during its star-studded special event today in Cupertino, CA, hosted by CEO Tim Cook. Alongside celebrities and filmmakers, Apple employees revealed new

Apple News

Taboola and Vivo partner to compete with Apple News

Discovery platform Taboola has announced a strategic partnership with smartphone manufacturer Vivo in a deal that will see new platform Taboola News integrated directly into Android devices, providing owners with

Apple News

Apple News introduces factual Midterm Elections section

Apple News now has a section dedicated to this year’s US Midterm Elections as it looks to provide users with ‘trustworthy’ and ‘reliable’ information around the important political period. The

Apple News

Instant Monetisation

David Murphy discusses the challenge of generating revenue from content when it appears on other people’s platforms with Owen Hanks, general manager, international, at Kargo. DM: So let’s have the

Apple News

Apple Hands Over Apple News Ad Sales to NBCUniversal

Apple has handed over responsibility for selling ad inventory in Apple News in the US to NBCUniversal. NBCU will become the exclusive seller for ads on the news aggregation app from

Apple News

Telegraph Looking to Make More Money From Facebook Instant Articles

Telegraph Media Group commercial product director Paul de la Nougerede has voiced his frustration at the amount of money the publisher is generating via Facebook Instant Articles. De la Nougerede

Apple News

Urban Airship Launches Open Channels and Open Profiles

Urban Airship has launched its Open Channels and Open Profiles messaging services, designed to deliver individualised messaging to any platform, device or marketing channel and to use real-time customer data

Apple News

Apple News Opens its Doors to All Publishers

Apple is opening up Apple News to all publishers. When it was first released last September, Apple News was limited to around 100 publishers, but as of this week, online media

Apple News

Apple News Ads Go Native

Apple is introducing native ads to Apple News. Bought through iAd, as with all News ads, the new native format will appear alongside regular articles in the content feeds. Theyre identical to

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