Axel Springer

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Axel Springer

Group Nine secures $50m from Discovery and Axel Springer

Group Nine Media, one of the world’s biggest video publishers on mobile, has raised $50m in a funding round led by Discovery, Inc., with involvement from Axel Springer. Discovery and

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Axel Springer

Bild teams up with Taboola for content recommendations

The Bild Group, Axel Springer’s German tabloid giant, has agreed a partnership with content discovery and native advertising platform Taboola. Under the deal, the Bild Group will use Taboola’s recommendation

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Axel Springer

Viewpoint: Duelling the Duopoly

Not that it’s going to happen any time soon, but the vast majority of the ad tech industry would no doubt throw the party to end all parties if a

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Axel Springer

Axel Springers Awin and United Internets Affilinet merge to form one affiliate network

Germany’s Axel Springer and United Internet have agreed to merge their rival affiliate network subsidiaries, Awin and Affilinet, to form one global affiliate network. The funds involved in the deal

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Axel Springer

Axel Springer signs deal with AppNexus which could mean ditching Google

Axel Springer, one of the largest digital publishing houses in Europe, has formed a partnership with advertising technology company AppNexus. The partnership will see the German publisher ‘progressively adopt AppNexus’

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Axel Springer

Axel Springers Upday begins selling its mobile inventory programmatically

German publishing company Axel Springer’s mobile news app for Samsung devices Upday has adopted Innex, Inneractive’s mobile ad exchange, to begin monetising its traffic. Upday, which is pre-installed on Samsung

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Axel Springer

Adblock Plus Wins Latest German Legal Challenge

Ad blocking firm Adblock Plus is celebrating after the regional court of appeals in Cologne, Germany, rejected an appeal by publisher Axel Springer against its decision a few months back

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Axel Springer

Zuckerberg: At Least 10 Years to Build the VR Ecosystem

There may have been a ton of hype and excitement around VR at Mobile World Congress last week, but it will take at least 10 years to put the Virtual Reality

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Axel Springer

With Bildsmart, Axel Springer Blocks the Ad Blockers

German publisher Axel Springer has begun tackling ad-block users on its newspaper site Bild head-on, stopping them from accessing content and offering them a paid alternative. When any visitor using

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Building mobile’s unstoppable flywheel of acquisition, product and engagement. The mobile app industry is at a turning point, grappling with the challenges of sustainable and profitable growth in a highly

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Addressable TV presents brands with a great opportunity to harness the power of TV advertising, but with more efficiency and precision targeting than traditional TV advertising. And research conducted by Finecast has

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