Barclays

Barclays names Simon Groves as new global brand director
Barclays

Barclays names Simon Groves as new global brand director

Barclays has named Simon Groves as its new Global Managing Director of Brand, Creative, and Media.  Groves joins the company from Virgin Media O2, where he spent nearly 25 years

Barclays enlists Nick Knowles in new social media campaign
Barclays

Barclays enlists Nick Knowles in new social media campaign

Barclays has launched a new six-part social media series with the help from Nick Knowles. In partnership with Channel 5, the campaign is designed to promote open discussions about money

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Barclays

5G may boost the UK economy by almost £16bn by 2025

5G could boost the UK economy by up to £15.7bn each year by 2025, though this opportunity may never be seized due to a lack of knowledge within the industry

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Barclays

UK digital advertising market to break £15bn barrier in 2019 – Barclays

Digital advertising spend in the UK is expected to grow to above £15bn this year with double digit growth predicted as the nation shifts away from traditional media forms, according

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Barclays

Secure-payment app Bink raises £10m in funding round led by Barclays

Retail technology startup, Bink, has raised £10m in a funding round led by Barclays, which will also take a minority stake in the company. Bink, an integrated loyalty program platform, combines

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Barclays

CLS, IBM, Barclays, Citi trial blockchain-based financial app store

Foreign exchange settlement firm CLS has teamed up with IBM and nine financial institutions, including Barclays and Citi, to begin testing a platform that provides the financial services industry with

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Barclays

Mobile and wearable payments are surging in the UK

Mobile and wearable payments are on the rise in the UK, with the pair of ‘touch-and-go’ payments options growing by 365 per cent and 129 per cent over the last

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Barclays

Barclaycard tech allows you to walk out of a restaurant without waiting for the bill

Barclays’ credit card and payments provider Barclaycard has created a solution that enables diners walk out of a restaurant as soon as they’re finished eating and not have to wait

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Barclays

Barclays introduces iPhone voice payments via Siri

Barclays has teamed up with Apple to become the first UK high street bank to introduce the ability for customers to make payments using their voice through Siri. Siri has

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Barclays

Barclays £10m initiative sees fraud prevention tools introduced on mobile

Barclays, one the UK’s largest banks, has introduced new controls to help its customers stay safe against fraudulent activity. The controls are part of a £10m nationwide initiative aimed at

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Video Interviews

Talking Mobile with Jamil Gaith, Co-Founder & CEO @ Mobile Arts

Peggy Anne Salz sits down with Mobile Arts Co-Founder and CEO, Jamil Gaith at Mobile World Congress 2024 to discuss data advertising, subscriptions and the importance of analytics.

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Talking Mobile with Adjust’s SVP of Global Revenue, Ender Ozcan

Peggy Anne Salz sits down with Adjust‘s SVP of Global Revenue, Ender Ozcan at Mobile World Congress 2024 to discuss the importance of “relevancy”, reliable data and personalisation.

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Talking Mobile with mParticle’s SVP Global Revenue, Rob Murphy

Peggy Anne Salz sits down with mParticle‘s SVP of Global Revenue, Rob Murphy at Mobile World Congress 2024 to discuss infusing humanity into marketing, the impact of AI on the industry and “turning

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Talking Mobile with mParticle’s VP, International Customer Success, Matt Monks

Peggy Anne Salz sits down with mParticle‘s VP, International Customer Success, Matt Monks at Mobile World Congress 2024 to discuss engaging with first-party data, personalisation and the importance of using data in

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Talking Mobile with Digital Turbine

Peggy Anne Salz sits down with Digital Turbine‘s RVP, Head of Performance EMEA, Ryan Cook, at Mobile World Congress 2024 to discuss on device solutions, user acquisition and navigating the

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Talking Mobile with France Télévisions

Peggy Anne Salz sits down with France Télévisions‘ Head of Responsible CRM, Anaïs Flores, at Mobile World Congress 2024, to discuss data-driven decisions, engagement strategies and content diversity.

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Talking Mobile with ConsultMyApp

David Murphy discusses how acquisition and engagement combine to deliver sustainable growth for apps with Mike Rhodes, CEO and Founder of ConsultMyApp.

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Talking Mobile App Maturity with Airship

David Murphy talks to Airship Senior Strategy Consultant, Monica Lawson, about the companys Mobile App Experience Maturity Assessment tool

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Talking Mobile with Yodel Mobile

David Murphy takes a deep dive into app marketing with Mick Rigby, Founder and CEO of Yodel Mobile

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Socially-responsible social media

Sue Fennessy, Founder and CEO of WeAre8, tells David Murphy how the social network is trying to give something back to the people on it, and to the planet

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Launch of the Sustainable Growth Handbook: The New Blueprint for Mobile App Growth

Building mobile’s unstoppable flywheel of acquisition, product and engagement. The mobile app industry is at a turning point, grappling with the challenges of sustainable and profitable growth in a highly

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The role of creative and relevance in driving attention to TV advertising

Addressable TV presents brands with a great opportunity to harness the power of TV advertising, but with more efficiency and precision targeting than traditional TV advertising. And research conducted by Finecast has

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Snapchat celebrates 2023 Women’s World Cup with AR Lenses and creative tools

A report on Snapchat celebrating the 2023 Women’s World Cup with AR Lenses and creative tools

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The targeting power of Addressable TV

In this Whitepaper, Joel Wilkinson, Senior Director, Brand Solutions at Finecast explains how Addressable TV can be used to target audiences with great precision and at great scale

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Addressable TV Explained

This Whitepaper from Finecast tells you all you need to know about Addressable TV

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No more mobile marketing – is app marketing dead as everything becomes digital marketing?  

Andre Kempe, Founder at performance marketing agency Admiral Media, argues that as app and web ecosystems are moving closer, it’s more important than ever to have a unified digital marketing approach across channels, devices, and platforms

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2021 Mobile Marketing Predictions

In 2020, the Covid-19 pandemic accelerated the digital transformation that was already taking place. Some of these shifts will continue for years to come. How will brands continue to support

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2020 Gartner Magic Quadrant for Mobile Marketing Platforms

A report on Gartners 2020 Magic Quadrant for Mobile Marketing Platforms, in which MoEngage is named as a

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Download your copy of the Mobile Finance Report 2020 today

A report on the publication of the Mobile Finance Report 2020 from Adjust and Apptopia

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Customize your customer engagement solutions seamlessly with the right CPaaS solutions

Customers expect a personalized, seamless experience when they interact with brands – which is why business demand for customized customer engagement solutions has never been stronger. Read this IDC Analyst

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