Bluetooth

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Bluetooth

Android Oreo is suffering from a Bluetooth problem

Google has rolled out the final beta of the latest version of its Android operating system (OS), Android 8.0 Oreo, to Pixel and Nexus owners – but this doesn’t mean

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Bluetooth

US Consumers Snap Up Spectacles

Snapchat’s Spectacles have seen hundreds of people camping out at various locations across the US, for the last two weeks, to get their hands on the $129.99 (£104.16) camera glasses.

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Snapchat Makes a Spectacle of Itself

Rumours have been circulating for months that Snapchat has been planning to release a hardware product, but over the weekend the design for its Spectacles smart glasses was revealed, prompting

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Bluetooth Group Hints at Snapchats Device Plans

Rumours that photo messaging app Snapchat has plans to enter into the world of devices have been circulating for months, but new revelations have given the clearest signs so far

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KFCs Buckets Get Smart with Bluetooth Connectivity

KFC Canada has launched the Memories Bucket, a Bluetooth printer built into one of the fast food companys trademark buckets of chicken. Being launched to mark the companys 60th year

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Bluetooth

Innovation Lab: Trainers from Trash, Wireless Dog Training & Smartwatch Motion Controls

At Mobile Marketing were proud to help tech companies showcase their cutting-edge solutions; the Startup Showcase at our Mobile Marketing Summits gives a platform to those companies, and brings audiences

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Proxama Handed Airport Beacon Brief

Proxama has been selected UK airport advertising specialist Eye Airports, to deploy 200 Bluetooth Low Energy beacons across seven UK airports including London Gatwick, Stansted, Bristol, Southampton, Inverness, Newcastle and

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Innovation Lab: e-ink Shoes, Cancer-busting Wristbands and Eavesdropping Tables

At Mobile Marketing were proud to help tech companies showcase their cutting-edge solutions; the Startup Showcase at our Mobile Marketing Summits gives a platform to those companies, and brings audiences

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Facebook Tests Beacon Integration with Place Tips

Facebook is testing a new service called Place Tips which will deliver information on shops and landmarks to nearby users by integrating Bluetooth beacons, GPS signals, wi-fi and cellphone signals.

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Apple HomeKit Devices Draw Closer as Chips Ship to Manufacturers

Apples foray into the smart home market, HomeKit, is drawing closer to market, with connected home device manufacturers receiving chips loaded with the firmware required to tie the system together.

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Video Interviews

Talking Mobile with Jamil Gaith, Co-Founder & CEO @ Mobile Arts

Peggy Anne Salz sits down with Mobile Arts Co-Founder and CEO, Jamil Gaith at Mobile World Congress 2024 to discuss data advertising, subscriptions and the importance of analytics.

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Talking Mobile with Adjust’s SVP of Global Revenue, Ender Ozcan

Peggy Anne Salz sits down with Adjust‘s SVP of Global Revenue, Ender Ozcan at Mobile World Congress 2024 to discuss the importance of “relevancy”, reliable data and personalisation.

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Talking Mobile with mParticle’s SVP Global Revenue, Rob Murphy

Peggy Anne Salz sits down with mParticle‘s SVP of Global Revenue, Rob Murphy at Mobile World Congress 2024 to discuss infusing humanity into marketing, the impact of AI on the industry and “turning

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Talking Mobile with mParticle’s VP, International Customer Success, Matt Monks

Peggy Anne Salz sits down with mParticle‘s VP, International Customer Success, Matt Monks at Mobile World Congress 2024 to discuss engaging with first-party data, personalisation and the importance of using data in

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Talking Mobile with Digital Turbine

Peggy Anne Salz sits down with Digital Turbine‘s RVP, Head of Performance EMEA, Ryan Cook, at Mobile World Congress 2024 to discuss on device solutions, user acquisition and navigating the

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Talking Mobile with France Télévisions

Peggy Anne Salz sits down with France Télévisions‘ Head of Responsible CRM, Anaïs Flores, at Mobile World Congress 2024, to discuss data-driven decisions, engagement strategies and content diversity.

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Talking Mobile with ConsultMyApp

David Murphy discusses how acquisition and engagement combine to deliver sustainable growth for apps with Mike Rhodes, CEO and Founder of ConsultMyApp.

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Talking Mobile App Maturity with Airship

David Murphy talks to Airship Senior Strategy Consultant, Monica Lawson, about the companys Mobile App Experience Maturity Assessment tool

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Talking Mobile with Yodel Mobile

David Murphy takes a deep dive into app marketing with Mick Rigby, Founder and CEO of Yodel Mobile

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Socially-responsible social media

Sue Fennessy, Founder and CEO of WeAre8, tells David Murphy how the social network is trying to give something back to the people on it, and to the planet

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Launch of the Sustainable Growth Handbook: The New Blueprint for Mobile App Growth

Building mobile’s unstoppable flywheel of acquisition, product and engagement. The mobile app industry is at a turning point, grappling with the challenges of sustainable and profitable growth in a highly

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The role of creative and relevance in driving attention to TV advertising

Addressable TV presents brands with a great opportunity to harness the power of TV advertising, but with more efficiency and precision targeting than traditional TV advertising. And research conducted by Finecast has

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Snapchat celebrates 2023 Women’s World Cup with AR Lenses and creative tools

A report on Snapchat celebrating the 2023 Women’s World Cup with AR Lenses and creative tools

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The targeting power of Addressable TV

In this Whitepaper, Joel Wilkinson, Senior Director, Brand Solutions at Finecast explains how Addressable TV can be used to target audiences with great precision and at great scale

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Addressable TV Explained

This Whitepaper from Finecast tells you all you need to know about Addressable TV

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No more mobile marketing – is app marketing dead as everything becomes digital marketing?  

Andre Kempe, Founder at performance marketing agency Admiral Media, argues that as app and web ecosystems are moving closer, it’s more important than ever to have a unified digital marketing approach across channels, devices, and platforms

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2021 Mobile Marketing Predictions

In 2020, the Covid-19 pandemic accelerated the digital transformation that was already taking place. Some of these shifts will continue for years to come. How will brands continue to support

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2020 Gartner Magic Quadrant for Mobile Marketing Platforms

A report on Gartners 2020 Magic Quadrant for Mobile Marketing Platforms, in which MoEngage is named as a

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Download your copy of the Mobile Finance Report 2020 today

A report on the publication of the Mobile Finance Report 2020 from Adjust and Apptopia

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Customize your customer engagement solutions seamlessly with the right CPaaS solutions

Customers expect a personalized, seamless experience when they interact with brands – which is why business demand for customized customer engagement solutions has never been stronger. Read this IDC Analyst

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