Dmexco 2018 – Crossing Devices with Cake

At Dmexco 2018, Tim Maytom meets up with Garth Harris, vice president of operations at Cake, to discuss how the firms Journey proposition has changed over the last year, and


Attribution Along the Customer Journey – Cake

Garth Harris, VP client services at Cake, considers the attribution challenges that face digital marketers today.  Today’s consumers exist in a multi-screen world where everything is made available to them


Dmexco 2017: Cake

Garth Harris, vice president of client services at Cake, meets with David Murphy to discuss the power of monitoring the entire customer journey, and why real-time data is crucial when

More Stories

Video Interviews

Member Content