The ‘DeliverDate’ campaign will see the Tinder profiles of 30 local singletons printed onto 1,000 special edition Wingstop order boxes – and customers are able to scan associated QR codes to be taken straight to their profiles
The Series H round, led by Durable Capital Partners LP and Fidelity Management & Research Company LLC, comes ahead of the company’s plans to go public later this year
Mobile Marketing chats to foodservice analyst Peter Backman about recent mergers and acquisitions in the online food delivery space and what it all means for the market The online food
Cultivate chief commercial officer Andy Robinson, Deliveroo VP of engineering Dan Winn, and Cultivate managing director Paul Wilson Deliveroo has acquired Cultivate, an Edinburgh-based software design and development firm. The
Sainsbury’s has teamed up with Deliveroo to become the first UK supermarket to offer hot takeaways through the food delivery service. Customers in Cambridge, Selly Oak, West Hove, Pimlico, and
Amazon’s investment in UK-based food delivery company Deliveroo, as part of $575m (£457m) funding round, has hit a speed bump after the UK’s competition regulator stepped in to pause proceedings.
Amazon’s investment in Deliveroo, which was announced this morning, has already come under fire – with the company being accused of only wanting “Deliveroo’s tech and data”. The eCommerce giant
Amazon has invested in UK-based food delivery company Deliveroo as part of big $575m funding round, taking the startup’s total raised up to $1.53bn to date. The series G preferred
Uber is reportedly in talks with Deliveroo over potentially buying the British online food delivery company for several billion dollars, as the ride hailing firm bids to dominate the food
Madeleine Dodd, Digital Growth Manager at Burger King, walks David Murphy through a recent campaign that saw great engagement by giving customers a good reason to share the date of their birthday
Sue Fennessy, Founder and CEO of WeAre8, tells David Murphy how the social network is trying to give something back to the people on it, and to the planet
As consumer demand for privacy grows ever-stronger, Google has begun building privacy-centric advertising solutions that will change the way user data is leveraged for retargeting campaigns. But what does that mean for advertisers and how can mobile marketers adapt to ensure that retargeting on Android continues to drive value? To find out, Remerge spoke to Güven Soydan, who has led several product teams throughout his 14-year career in digital advertising. Today, as VP of Product at Remerge, Güven and his team are among the first to work directly with Google on the development of their new advertising framework
Following the news that SeenThis’ carbon reduction goals have been approved by the organisation behind the international standard for corporate climate target setting, the Science-Based Targets initiative (SBTi), the adaptive streaming company’s Sustainability Lead, Simon Jonansson, tells Mobile Marketing about SeenThis’ efforts to reduce the climate impact of online advertising
Couldn’t make Cologne this year? GumGum’s General Manager, EMEA, Peter Wallace gives us the lowdown from this year’s DMEXCO, providing updates on everything from the future of the cookie, to the mysteries of the metaverse
Recently, Admiral Media founder Andre Kempe teamed up with Tobias Boerner, Co-founder and advisor at Fastic, to help apps and brands improve their user journeys and help them grow beyond performance marketing. In this interview, they talk about their new endeavour, mistakes in marketing, and the importance of a well-designed user lifecycle
For the past three years, Dentsu has led a global conversation around attention in advertising. The marketing and advertising giant’s latest piece of research focuses on the Danish market, with the cooperation of partners including high impact advertising provider Adnami and eye-tracking specialist Lumen Research. We spoke to Thomas Toftdahl Jensen, Dentsu Denmark Executive Director, Strategic Solutions, and Adnami’s Nordic Market Director Peter Østrem, about the link between creativity, attention and effectiveness, the ability to attach a CPM to attention – and how advertisers are leaving stalking behind
Made For Advertising (MFA) domains have been a particularly hot topic in recent months, with their increasing scale and sophistication matched by the determination of the advertising and media industry