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Deutsche Telekom

Deutsche Telekom teams up with Billie Eilish to highlight the good Gen Z is doing

The #WhatWeDoNext campaign, launched on UN International Youth Day, looks at the way that the world’s first generation of complete digital natives are using technology to benefit themselves and society as a whole

Deutsche Telekom

The DOJ wants T-Mobile to give more concessions to Dish before merger is approved

Before the Department of Justice will approve the T-Mobile/Sprint merger, it wants to see more concessions from Deutsche Telekom, which will be the controlling telecommunications company following the merger. The

Deutsche Telekom

Niantic, Samsung, Deutsche Telekom unveil first Mobile Edge MR multiplayer experience

Niantic, the game developer behind Pokémon Go and the forthcoming Harry Potter: Wizards Unite, has teamed up with Samsung, Deutsche Telekom, and MobiledgeX to develop the ‘world’s first’ edge-enhanced mixed

Deutsche Telekom

T-Mobile and Sprint merger delayed by ties with Chinese company Huawei

In the midst of a $26bn merger deal between T-Mobile US Inc and Sprint Corp, the US government has urged their majority owners to cut ties with Chinese telecom equipment

Deutsche Telekom

Vodafone strengthens European presence with Liberty Global acquisition

Vittorio Colao, Vodafones group chief executive Vodafone has acquired Liberty Globals cable TV and broadband operations in Germany, the Czech Republic, Hungary and Romania, in a deal worth €18.4bn (£16.1bn).

Deutsche Telekom

2017 Award Winners: Use of Video, Use of Data, Most Innovative and Most Creative

Since our 2017 Effective Mobile Marketing Awards earlier this month, we’ve been showcasing the winning entries every day. Today, we look at winners that made great uses of data and

Deutsche Telekom

SoftBank is set to kill off the Sprint and T-Mobile merger

Japanese internet and telecoms giant SoftBank is reportedly planning to put an end to merger negotiations between its Sprint subsidiary and T-Mobile US, after it failed to reach an agreement

Deutsche Telekom

Nine Leading Operators Form Alliance for Partner Services

Nine operators have announced the formation of a new Partnering Operator Alliance that will enable partner businesses to bring products and services to customers around the world more efficiently and

Deutsche Telekom

Deutsche Telekom and Inmarsat Partner for In-flight Wi-fi

Deutsche Telekom and mobile satellite service Inmarsat have announced a strategic partnership that will aim to bring unprecedented wi-fi and mobile connectivity to Europes aviation industry and its customers. A

Deutsche Telekom

Idomoo and Deutsche Telekom Team for Personalised Video Platform

Customer personalisation firm Idomoo has expanded its partnership with Deutsche Telekom to implement its Personalised Video Platform for the company and bring unique video content to customers. Idomoo was tasked

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Talking Mobile with Jamil Gaith, Co-Founder & CEO @ Mobile Arts

Peggy Anne Salz sits down with Mobile Arts Co-Founder and CEO, Jamil Gaith at Mobile World Congress 2024 to discuss data advertising, subscriptions and the importance of analytics.

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Talking Mobile with Adjust’s SVP of Global Revenue, Ender Ozcan

Peggy Anne Salz sits down with Adjust‘s SVP of Global Revenue, Ender Ozcan at Mobile World Congress 2024 to discuss the importance of “relevancy”, reliable data and personalisation.

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Talking Mobile with mParticle’s SVP Global Revenue, Rob Murphy

Peggy Anne Salz sits down with mParticle‘s SVP of Global Revenue, Rob Murphy at Mobile World Congress 2024 to discuss infusing humanity into marketing, the impact of AI on the industry and “turning

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Talking Mobile with mParticle’s VP, International Customer Success, Matt Monks

Peggy Anne Salz sits down with mParticle‘s VP, International Customer Success, Matt Monks at Mobile World Congress 2024 to discuss engaging with first-party data, personalisation and the importance of using data in

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Talking Mobile with Digital Turbine

Peggy Anne Salz sits down with Digital Turbine‘s RVP, Head of Performance EMEA, Ryan Cook, at Mobile World Congress 2024 to discuss on device solutions, user acquisition and navigating the

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Talking Mobile with France Télévisions

Peggy Anne Salz sits down with France Télévisions‘ Head of Responsible CRM, Anaïs Flores, at Mobile World Congress 2024, to discuss data-driven decisions, engagement strategies and content diversity.

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Talking Mobile with ConsultMyApp

David Murphy discusses how acquisition and engagement combine to deliver sustainable growth for apps with Mike Rhodes, CEO and Founder of ConsultMyApp.

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Talking Mobile App Maturity with Airship

David Murphy talks to Airship Senior Strategy Consultant, Monica Lawson, about the companys Mobile App Experience Maturity Assessment tool

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Talking Mobile with Yodel Mobile

David Murphy takes a deep dive into app marketing with Mick Rigby, Founder and CEO of Yodel Mobile

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Socially-responsible social media

Sue Fennessy, Founder and CEO of WeAre8, tells David Murphy how the social network is trying to give something back to the people on it, and to the planet

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