Ex-Disney VP appointed as new Chair of the DMA

The Data & Marketing Association (DMA) has appointed former Disney VP, Tony Miller as its new Chair. Miller joins the marketing authority’s board in July this year, succeeding the current


DMA partners with Race Equality Matters to drive racial equality in the workplace

The DMA will fund and support Race Equality Matters’ campaign to empower ethnic minority employees and help the organisation to provide insight, tools, and resources to drive change


Movers and Shakers: Now TV, Ericsson, McCann, Blippar, DAZN, and more

The mobile marketing industry is ever-changing, and that applies to the people as much as the technology. Movers & Shakers is our regular feature following the hottest hires in the


Movers and Shakers: Starcom, Aki Technologies, Quantcast, Medialab and more

A round-up of new hires in the digital marketing world, including news from Starcom, Aki Technologies, Quantcast, Telaria, IAB UK, The Independent, Bazaarvoice and Bounteous


In-housing isnt really doing the job for marketers: report

Brands are in-housing their marketing functions in order to increase productivity and enhance creativity but are failing to achieve the desired outcome, according to research from the Data and Marketing


We havent seen the end of changes to data handling – DMA talks GDPR and tech giants

More than six months on from the implementation of the General Data Protection Regulation (GDPR), opinions continue to vary on how much of an impact the regulation has had on


Marketers are ready for GDPR but their employers are finding it a little more difficult

With the implementation of the general data protection regulation (GDPR) just a week away, 20 per cent of marketers fear that their employers are behind schedule and will not be


Concerns around data are decreasing, despite breaches and scandals

Consumers are less concerned than ever about data privacy, despite the number of breaches and privacy issues that have occurred over the last few years. With GDPR on the horizon,


Email click through rates are falling, as publishing, NPO & finance sectors struggle

Email click through rates have declined to 1.6 per cent in 2016, down from 1.8 per cent the year prior, despite emails being opened and read 14.2 per cent of


With one year to go, a number of businesses admit they wont be ready for GDPR

Despite the General Data Protection Regulation (GDPR) set to be implemented a year from today (25 May), many businesses still remain unprepared for the arrival of the new regulations on

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