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5G is coming: How will it transform enterprise IoT?

5G is the latest iteration of wireless network connectivity. The Internet of Things (IoT) has become one of the most important sectors in the technology field, with potential large-scale applications


AdRoll Group acquires Growlabs to strengthen its RollWorks enterprise unit

Data-driving marketing solutions firm AdRoll Group has acquired Growlabs, a B2B lead generation startup, with the aim of expanding the firms RollWorks business unit, which focuses on enterprise sales and


Case Study: Epson on using audience data in a meaningful way

Targeting is a potent tool for digital marketers, and the mobile age has only increased the capabilities available for brands seeking to reach their audience with the right message at


Viewpoint: For Your Eyes Only

The Google Glass is back, and just like everyone predicted, the unit behind the smart glasses has ceased trying to justify the device to the consumer market, and is instead


Quark IOE and Cumulocity Team for Enterprise IoT in China

Quark IOE, a subsidiary of Guangdong Eastone Century Technology, and leading IoT software platform Cumulocity have entered a strategic partnership that aims to deliver IoT solutions in mainland China and


Innovation Lab: CES Special

At Mobile Marketing were proud to help tech companies showcase their cutting-edge solutions, whether its on our website, in our magazine or at our Mobile Marketing Summits. Giving a platform


Facebook Launches New Platform on Workplace

Facebook has announced that it will build on its enterprise communication product Workplace by integrating apps for CRM, file sharing, email, calendars and more. The announcement was made at TechCrunch’s


Vodafone Launches SME App Store

Vodafone has launched Digital Marketplace, an app store specifically designed for SMEs (small- and medium-sized enterprises). The store will initially launch in Italy, with the first wave of apps including Smart Sales,


Facebook Opens Up its Workplace

Facebook has brought its Facebook at Work offering out of beta, opening the service up to any organisation who applies and giving it a new name: Workplace. Workplace is a closed-off ad-free


Bookatable and Flyt Partner for Restaurant Analytics

Restaurant booking marketplace and management platform Booktable has announced a new partnership with Flypay and its Flyt platform that will enable restaurants to access end-to-end insights into customer journeys via

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