SuperCoin Pay enables retail outlets from across fashion, groceries, food & beverages, travel, and health & wellness to register to begin accepting SuperCoin payments
Flipkart, the India-based eCommerce giant that is majority-owned by Walmart, will be launching a free video streaming service for its’s Flipkart Plus loyalty program members, according to Bloomberg. The launch
Indian ride-hailing service Ola has added 650 crore INR (£71m/$92m) in further funding, this time in the form of a big name in the form of Sachin Bansal, co-founder of
Japanese tech giant SoftBank has said that it will sell its 21 per cent stake in Indian eCommerce firm Flipkart to Walmart, following the retailer’s $16bn acquisition of a 77
Walmart has ended its delivery partnerships with both Uber and Lyft, potentially losing the grocery giant significant ground on rival Amazon. It is not clear the reasons why ties were
Amazon has reportedly made a formal bid to acquire a majority stake in Indian eCommerce platform Flipkart – after Walmart made a similar offer. According to CNBC TV18 in India,
Walmart is reportedly in advanced talks with one of Amazon’s rival in India, Flipkart, over the acquisition of large minority stake in the eCommerce marketplace – a deal which could
The long-running will they/won’t they saga between Indian eCommerce players Flipkart and Snapdeal has finally come to end, with Snapdeal deciding to remain independent, despite it looking certain Flipkart would
Indian eCommerce company Flipkart has reportedly seen its increased takeover offer of around $950m accepted by rival Snapdeal’s board. According to Reuters, citing sources, the bid was accepted last week
Indian eCommerce company Flipkart has upped its takeover offer to around $950m (£730m) for competitor Snapdeal, improving the potential for a deal between the two parties. According to Reuters, citing
Peggy Anne Salz sits down with mParticle‘s VP, International Customer Success, Matt Monks at Mobile World Congress 2024 to discuss engaging with first-party data, personalisation and the importance of using data in
Peggy Anne Salz sits down with Digital Turbine‘s RVP, Head of Performance EMEA, Ryan Cook, at Mobile World Congress 2024 to discuss on device solutions, user acquisition and navigating the
Peggy Anne Salz sits down with France Télévisions‘ Head of Responsible CRM, Anaïs Flores, at Mobile World Congress 2024, to discuss data-driven decisions, engagement strategies and content diversity.
David Murphy discusses how acquisition and engagement combine to deliver sustainable growth for apps with Mike Rhodes, CEO and Founder of ConsultMyApp.
Sue Fennessy, Founder and CEO of WeAre8, tells David Murphy how the social network is trying to give something back to the people on it, and to the planet
As consumer demand for privacy grows ever-stronger, Google has begun building privacy-centric advertising solutions that will change the way user data is leveraged for retargeting campaigns. But what does that mean for advertisers and how can mobile marketers adapt to ensure that retargeting on Android continues to drive value? To find out, Remerge spoke to Güven Soydan, who has led several product teams throughout his 14-year career in digital advertising. Today, as VP of Product at Remerge, Güven and his team are among the first to work directly with Google on the development of their new advertising framework
Following the news that SeenThis’ carbon reduction goals have been approved by the organisation behind the international standard for corporate climate target setting, the Science-Based Targets initiative (SBTi), the adaptive streaming company’s Sustainability Lead, Simon Jonansson, tells Mobile Marketing about SeenThis’ efforts to reduce the climate impact of online advertising
Couldn’t make Cologne this year? GumGum’s General Manager, EMEA, Peter Wallace gives us the lowdown from this year’s DMEXCO, providing updates on everything from the future of the cookie, to the mysteries of the metaverse
Addressable TV presents brands with a great opportunity to harness the power of TV advertising, but with more efficiency and precision targeting than traditional TV advertising. And research conducted by Finecast has
In this Whitepaper, Joel Wilkinson, Senior Director, Brand Solutions at Finecast explains how Addressable TV can be used to target audiences with great precision and at great scale
Andre Kempe, Founder at performance marketing agency Admiral Media, argues that as app and web ecosystems are moving closer, it’s more important than ever to have a unified digital marketing approach across channels, devices, and platforms
In 2020, the Covid-19 pandemic accelerated the digital transformation that was already taking place. Some of these shifts will continue for years to come. How will brands continue to support
Customers expect a personalized, seamless experience when they interact with brands – which is why business demand for customized customer engagement solutions has never been stronger. Read this IDC Analyst
But how do you select the right tool as per your needs in a crowded space? It is important to trust not only peer reviews but also independent analyst research