Gartner

Smartphone sales fell more than 20 per cent in Q2 2020

The handset maker that appeared to suffer the most in the period was Samsung, according to Gartner

Gartner

Advertising outside the echo chamber

Andrew Frank, VP analyst at Gartner, looks as the lessons to be learned from this year’s crop of Super Bowl ads. 

Gartner

MoEngage is the highest rated vendor in 2019 Gartner Voice of the Customer report

MoEngage is the highest rated vendor in the 2019 Gartner Peer Insights “Voice of the Customer” Report for Mobile Marketing Platforms. MoEngage is also the top-rated vendor for Service, Support,

Gartner

2019 Gartner Magic Quadrant for Mobile Marketing Platforms

Gartner’s much-awaited 2019 Gartner Magic Quadrant for Mobile Marketing Platforms is out. Should a mobile marketer employ platforms specifically designed for those devices or utilise mobile capabilities within larger, multichannel

Gartner

MoEngage evolves into a purpose-built mobile marketing platform for enterprises

Featured in 2019 Gartner Magic Quadrant for Mobile Marketing Platforms for the second time in a row. Adds several Fortune 500 clients such as Samsung, Deutsche Telekom, Vodafone, and more

Member Content Default Image
Gartner

Airship was just named a leader in Gartners MQ for Mobile Marketing Platforms

Mike Stone, SVP of marketing at Airship, talks about the company being named as a leader in Gartners Magic Quadrant for Mobile Marketing Platforms for the second year running It’s

Gartner

Smartphone sales continue to decline, Huawei sits in second spot for now: report

373m smartphones were sold in the first quarter of 2019, representing a fall of 2.7 per cent, as Huawei held off Apple and begun to close the gap on Samsung.

Member Content Default Image
Gartner

Urban Airship achieves highest product scores in Gartner assessment

Customer engagement company Urban Airship has announced that it achieved the highest Product Scores in Gartners 2018 Critical Capabilties for Mobile Marketing Platforms study in three of four use cases.

Gartner

Marketers now spend more on technology than on people

Chief marketers are now spending a larger chunk of their budgets on marketing technology (martech) than on internal staff. Martech accounted for 29 per cent of total marketing budget in

Gartner

Global smartphone sales return to growth in Q1 2018

After seeing the first-ever global decline in smartphone sales during the fourth quarter of 2017, smartphone sales managed to return to growth in the first quarter of 2018. Almost 384m

More Stories

Video Interviews

Member Content

Resources