Ticketmaster’s fine relates to a breach, which included names, payment card numbers, expiry dates, and CVV numbers, that may have affected 9.4m Ticketmaster customers across Europe – including 1.5m in the UK
The UK Information Commissioner’s Office has created a new code of 15 principles that aim to make the internet a safer place for children, including the prevention of self-harm or
A report on the warning from the Information Commissioner’s Office to the ad tech industry that it will regulate real-time bidding if the industry does not clean up its act
In response to the Information Commissioner’s Office’s (ICO’s) ‘Update report into adtech and real time bidding’, published in June 2019, IAB UK has set out a series of actions designed
Teavaros Nico Pizzolato discusses the ICOs recent claims that the ad tech industry is violating data protection laws and what can be done to help online advertising to continue to
Mobile network EE has been slapped with a £100,000 fine by the Information Commissioner’s Office (ICO) for sending text messages to customers without their consent. More than 2.5m direct marketing
13 months on from the implementation of the General Data Protection Regulation (GDPR), the UK’s data protection authority, the Information Commissioner’s Office (ICO), has released a report to point out
Peggy Anne Salz sits down with Mobile Arts Co-Founder and CEO, Jamil Gaith at Mobile World Congress 2024 to discuss data advertising, subscriptions and the importance of analytics.
Peggy Anne Salz sits down with Adjust‘s SVP of Global Revenue, Ender Ozcan at Mobile World Congress 2024 to discuss the importance of “relevancy”, reliable data and personalisation.
Peggy Anne Salz sits down with mParticle‘s SVP of Global Revenue, Rob Murphy at Mobile World Congress 2024 to discuss infusing humanity into marketing, the impact of AI on the industry and “turning
Peggy Anne Salz sits down with mParticle‘s VP, International Customer Success, Matt Monks at Mobile World Congress 2024 to discuss engaging with first-party data, personalisation and the importance of using data in
Peggy Anne Salz sits down with Digital Turbine‘s RVP, Head of Performance EMEA, Ryan Cook, at Mobile World Congress 2024 to discuss on device solutions, user acquisition and navigating the
Peggy Anne Salz sits down with France Télévisions‘ Head of Responsible CRM, Anaïs Flores, at Mobile World Congress 2024, to discuss data-driven decisions, engagement strategies and content diversity.
David Murphy discusses how acquisition and engagement combine to deliver sustainable growth for apps with Mike Rhodes, CEO and Founder of ConsultMyApp.
Sue Fennessy, Founder and CEO of WeAre8, tells David Murphy how the social network is trying to give something back to the people on it, and to the planet
Building mobile’s unstoppable flywheel of acquisition, product and engagement. The mobile app industry is at a turning point, grappling with the challenges of sustainable and profitable growth in a highly
Addressable TV presents brands with a great opportunity to harness the power of TV advertising, but with more efficiency and precision targeting than traditional TV advertising. And research conducted by Finecast has
In this Whitepaper, Joel Wilkinson, Senior Director, Brand Solutions at Finecast explains how Addressable TV can be used to target audiences with great precision and at great scale
Andre Kempe, Founder at performance marketing agency Admiral Media, argues that as app and web ecosystems are moving closer, it’s more important than ever to have a unified digital marketing approach across channels, devices, and platforms
In 2020, the Covid-19 pandemic accelerated the digital transformation that was already taking place. Some of these shifts will continue for years to come. How will brands continue to support
Customers expect a personalized, seamless experience when they interact with brands – which is why business demand for customized customer engagement solutions has never been stronger. Read this IDC Analyst