Instagram

Instagram Reels tops TikTok and Facebook for branded video content, report reveals

Branded video content on Instagram Reels has outperformed TikTok and Facebook in generating massive results for advertisers, a new report has revealed. According to customer engagement platform, Emplifi, Instagram Reels

Instagram

ASA collaborates with Instagram influencers to promote best practices

UK regulator, The Advertising Standards Authority (ASA), has partnered with Instagram to launch a series of videos aimed at encouraging good practice. Each video shares aspects of rules advertisers must

Instagram

Instagram launches its version of TikTok Duets

The feature, which has been added to Instagram’s version of TikTok called ‘Reels’, enables users to create their own content alongside somebody else’s previously created video

Instagram

Time Out links up with Instagram for virtual Holi celebration

From 12pm BST on Monday 29 March, Time Out London’s Instagram page will host ‘Holi at Home’

Instagram

Instagram begins restricting adult to teen DMs

The Facebook-owned app is introducing a feature that prevents adults from sending messages to people under 18 who don’t follow them and will begin encouraging teens to be cautious of the conversations they’re having with the adults that they are connected to

Instagram

Instagram introduces group livestream feature

With ‘Live Rooms’, livestreams can feature four different people broadcasting together

Instagram

Klarna irresponsible Instagram influencer campaign banned by UK ad watchdog

Klarna, which enables consumers to ‘buy now, pay later’ on products from a range of retailers, ran a campaign with four influencers in April and May, encouraging people to use Klarna to purchase clothes and beauty products and, in turn, ‘lift their low mood’

Instagram

Instagram launches shoppable Christmas catalogue

‘The Instagram Christmas Edit: Supporting Small Businesses’ features gifts from businesses across fashion and beauty to food and homeware

Instagram

Kylie Minogue delivers AR experience on Instagram

The ‘Disco Spirit’ experience on Instagram will give fans one hour to ‘dance’ with Kylie’s ‘Disco Spirit’

Instagram

Instagram launches anti-bullying campaign with Cybersmile

The ‘Banter or Bullying? No Offence’ campaign features Chunkz, Dr. Radha Modgil, Chessie King, Holly H, and Olimata

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