CEN/echo.msk.ru Over the years, Samsung’s mobile brand ambassadors have made it a habit of being caught using rival Apple’s iPhone devices in the public eye – ruining the façade that
Apple achieved its best-ever quarter for the three months to March, posting a revenue of $61.1bn – a 16 per cent year-on-year (YoY) increase – for the second quarter of
Apple has released its Q1 results, covering the last three months of 2017, revealing record quarterly profits of $20bn (£14.2bn) despite a year-on-year decrease in the number of iPhones sold.
Apple has announced that it is investing $390m (£292m) in laser chip maker Finisar, which produces the chips that power a number of the iPhones most advanced featuers, including Face
Foxconn, Apple’s main supplier in Asia, has reportedly been employing students to illegally work overtime to assemble the iPhone X, due to the company struggling to keep up with production
A cyber security firm has claimed it has been able to trick the iPhone X’s Face ID by using a specially crafted mask to deceive the technology. The Vietnamese firm
Vogue has teamed up with Apple to create an AR-powered iPhone feature that uses the iPhone X’s Face ID to create a filter similar to the ones seen on Snapchat
Tesco Bank has updated its mobile banking app to enable iPhone X customers to login and authenticate payments using facial recognition. Through the iPhone X’s Face ID technology, Tesco Bank
Apple says demand for its new iPhone X, its most advanced version so far, is “off the charts” after consumers rushed to preorder the smartphone on Friday, with first-day deliveries
Apple is alleged to have relaxed its specifications for the iPhone X’s Face ID feature, which enables users to unlock their phone via facial recognition, in order to help factories
Peggy Anne Salz sits down with mParticle‘s SVP of Global Revenue, Rob Murphy at Mobile World Congress 2024 to discuss infusing humanity into marketing, the impact of AI on the industry and “turning
Peggy Anne Salz sits down with mParticle‘s VP, International Customer Success, Matt Monks at Mobile World Congress 2024 to discuss engaging with first-party data, personalisation and the importance of using data in
Peggy Anne Salz sits down with Digital Turbine‘s RVP, Head of Performance EMEA, Ryan Cook, at Mobile World Congress 2024 to discuss on device solutions, user acquisition and navigating the
Peggy Anne Salz sits down with France Télévisions‘ Head of Responsible CRM, Anaïs Flores, at Mobile World Congress 2024, to discuss data-driven decisions, engagement strategies and content diversity.
David Murphy discusses how acquisition and engagement combine to deliver sustainable growth for apps with Mike Rhodes, CEO and Founder of ConsultMyApp.
Sue Fennessy, Founder and CEO of WeAre8, tells David Murphy how the social network is trying to give something back to the people on it, and to the planet
As consumer demand for privacy grows ever-stronger, Google has begun building privacy-centric advertising solutions that will change the way user data is leveraged for retargeting campaigns. But what does that mean for advertisers and how can mobile marketers adapt to ensure that retargeting on Android continues to drive value? To find out, Remerge spoke to Güven Soydan, who has led several product teams throughout his 14-year career in digital advertising. Today, as VP of Product at Remerge, Güven and his team are among the first to work directly with Google on the development of their new advertising framework
Following the news that SeenThis’ carbon reduction goals have been approved by the organisation behind the international standard for corporate climate target setting, the Science-Based Targets initiative (SBTi), the adaptive streaming company’s Sustainability Lead, Simon Jonansson, tells Mobile Marketing about SeenThis’ efforts to reduce the climate impact of online advertising
Addressable TV presents brands with a great opportunity to harness the power of TV advertising, but with more efficiency and precision targeting than traditional TV advertising. And research conducted by Finecast has
In this Whitepaper, Joel Wilkinson, Senior Director, Brand Solutions at Finecast explains how Addressable TV can be used to target audiences with great precision and at great scale
Andre Kempe, Founder at performance marketing agency Admiral Media, argues that as app and web ecosystems are moving closer, it’s more important than ever to have a unified digital marketing approach across channels, devices, and platforms
In 2020, the Covid-19 pandemic accelerated the digital transformation that was already taking place. Some of these shifts will continue for years to come. How will brands continue to support
Customers expect a personalized, seamless experience when they interact with brands – which is why business demand for customized customer engagement solutions has never been stronger. Read this IDC Analyst
But how do you select the right tool as per your needs in a crowded space? It is important to trust not only peer reviews but also independent analyst research