Member Content Imperial College Business School taps into The Brandtech Group’s leading Generative AI capabilities to upskill marketing students
Mobile Marketing

Imperial College Business School taps into The Brandtech Group’s leading Generative AI capabilities to upskill marketing students

The Brandtech Group is announcing a new pilot programme with Imperial College Business School to enable MSc Strategic Marketing Online students to be trained on how to use its Gen

Member Content The Digital Voice™ lands perfect score in YouBecome’s Agency Benchmarker survey
Mobile Marketing

The Digital Voice™ lands perfect score in YouBecome’s Agency Benchmarker survey

For the second time in succession, The Digital Voice™ has been hailed as an exceptional place to work in a survey of leading PR, communications, digital, integrated and full-service agencies

Member Content impact.com Announces 2025 Flagship Partnerships Experience Event
Mobile Marketing

impact.com Announces 2025 Flagship Partnerships Experience Event

impact.com, the world’s leading partnership management platform, today announced its newly expanded three-day flagship Partnerships Experience event (iPX), taking place June 9-11, this year in Austin, Texas. The event brings together all

Member Content M&M Global Awards Call for Entries to open 10th April
Mobile Marketing

M&M Global Awards Call for Entries to open 10th April

The Call for Entries for the 36th annual edition of the M&M Global Awards will launch on 10th April. The Awards celebrate and amplify the world’s best media campaigns, creating

Member Content Utiq Demonstrates Enhanced Campaign Performance  Through Adobe CDP Integration
Mobile Marketing

Utiq Demonstrates Enhanced Campaign Performance Through Adobe CDP Integration

Utiq, the European AdTech company providing a Telco-powered infrastructure that leverages authentic, user-consented signals, has successfully integrated its technology with Adobe’s Real-Time Customer Data Platform (CDP). This integration was validated

Member Content Jellyfish Unveils New Tech, New Look: Launches AI-Powered Media In-Housing Platform Alongside Rebranding
Mobile Marketing

Jellyfish Unveils New Tech, New Look: Launches AI-Powered Media In-Housing Platform Alongside Rebranding

Jellyfish, the leading global digital marketing company under The Brandtech Group, has unveiled a first-of-its-kind AI-driven in-housing media platform. Built on the company’s automated marketing system, the platform is a

Member Content Nectar360 and Dulux Decorator Centre celebrate 20-year partnership
Mobile Marketing

Nectar360 and Dulux Decorator Centre celebrate 20-year partnership

Nectar360 is celebrating 20 years in partnership with Dulux Decorator Centre, the UK’s leading paint and decorating merchant with over 230  stores across the UK. DDC was an early member

Member Content Smart Curation Technology Significantly Improves Carbon Efficiency in the Programmatic Ecosystem
Mobile Marketing

Smart Curation Technology Significantly Improves Carbon Efficiency in the Programmatic Ecosystem

Following the release of the Global Media Sustainability Framework (GMSF) by the WFA and Ad Net Zero—the media industry’s standardised measurement methodology—Cedara has, in a first for media curation technology,

Member Content How Custom Software Development Drives Business Efficiency
Mobile Marketing

How Custom Software Development Drives Business Efficiency

Businesses that simplify internal processes and better use resources and workflow sequences get ahead of their market rivals. Custom software development leads businesses to better success when it creates specialized programs

Member Content Industry coalition rallies advertisers for Know Your Customer consultation
Mobile Marketing

Industry coalition rallies advertisers for Know Your Customer consultation

UKSAFC (The UK Stop Ad Funded Crime Group) is calling for advertising industry cooperation as it announces the launch of a consultation on a forthcoming initiative to tackle ad-funded crime

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