Alyssa Clementi discusses Domino’s Pizza’s mobile-centric digital strategy with Domino’s head of digital product, Rob Beattie, and Adam Croxen, managing director of its development partner, Future Platforms
Syniverse CEO and president Dean Douglas (left) and Samsung SDS America CEO and president Scott Koo at the signing of the memorandum Samsung SDS and Syniverse have signed a memorandum
Digital consultancy Caution Your Blast has partnered with SumUp, a mobile payments company, to create a free point of donation software that allows charities to collect cashless donations around the
7-Eleven has integrated a new Mobile Checkout feature into its 7-Eleven app, which will let users in New York City pay for items straight from their phone and avoid the
French bakery chain Paul UK, has partnered with mobile payments and loyalty firm Yoyo, to help deliver its new mobile payments app which will allow customers to accrue and reedem
Facebook has decided its time to give up on providing peer-to-peer (P2P) money transfers through Messenger across Europe, announcing it will be ending the service in the UK and France.
Caffè Nero has teamed up with the Victoria and Albert (V&A) Museum to launch its second consecutive Alice in Wonderland-themed Easter Egg Hunt via its Yoyo-powered app. Until 21 April,
US pharmacy giant Walgreens is teaming up with Alibaba’s mobile payment platform, Alipay, to make it easier for Chinese tourists to pick up their medicines and cosmetics from the chain.
Peggy Anne Salz sits down with Mobile Arts Co-Founder and CEO, Jamil Gaith at Mobile World Congress 2024 to discuss data advertising, subscriptions and the importance of analytics.
Peggy Anne Salz sits down with Adjust‘s SVP of Global Revenue, Ender Ozcan at Mobile World Congress 2024 to discuss the importance of “relevancy”, reliable data and personalisation.
Peggy Anne Salz sits down with mParticle‘s SVP of Global Revenue, Rob Murphy at Mobile World Congress 2024 to discuss infusing humanity into marketing, the impact of AI on the industry and “turning
Peggy Anne Salz sits down with mParticle‘s VP, International Customer Success, Matt Monks at Mobile World Congress 2024 to discuss engaging with first-party data, personalisation and the importance of using data in
Peggy Anne Salz sits down with Digital Turbine‘s RVP, Head of Performance EMEA, Ryan Cook, at Mobile World Congress 2024 to discuss on device solutions, user acquisition and navigating the
Peggy Anne Salz sits down with France Télévisions‘ Head of Responsible CRM, Anaïs Flores, at Mobile World Congress 2024, to discuss data-driven decisions, engagement strategies and content diversity.
David Murphy discusses how acquisition and engagement combine to deliver sustainable growth for apps with Mike Rhodes, CEO and Founder of ConsultMyApp.
Sue Fennessy, Founder and CEO of WeAre8, tells David Murphy how the social network is trying to give something back to the people on it, and to the planet
As mobile app marketing evolves, staying ahead means exploring innovative channels that combine extensive reach, precision targeting, and cost-efficiency. Learn about OEM advertising—a powerful alternative to traditional methods. While paid
Building mobile’s unstoppable flywheel of acquisition, product and engagement. The mobile app industry is at a turning point, grappling with the challenges of sustainable and profitable growth in a highly
Addressable TV presents brands with a great opportunity to harness the power of TV advertising, but with more efficiency and precision targeting than traditional TV advertising. And research conducted by Finecast has
In this Whitepaper, Joel Wilkinson, Senior Director, Brand Solutions at Finecast explains how Addressable TV can be used to target audiences with great precision and at great scale
Andre Kempe, Founder at performance marketing agency Admiral Media, argues that as app and web ecosystems are moving closer, it’s more important than ever to have a unified digital marketing approach across channels, devices, and platforms
In 2020, the Covid-19 pandemic accelerated the digital transformation that was already taking place. Some of these shifts will continue for years to come. How will brands continue to support