Member Content Nectar360 partners with The Trade Desk to bring retail media’s precision to the open internet
Nectar

Nectar360 partners with The Trade Desk to bring retail media’s precision to the open internet

Nectar360 has partnered with global advertising technology leader The Trade Desk to bring the precision of retail media to brands on the open internet. The partnership enables advertisers to target

Nectar

Online display ads deliver ROI of almost double for brands in UK supermarkets

Every £1 spent on online display ads delivers an average of £1.94 in sales in UK supermarkets, according to a year-long research project involving Unilever, Nestlé, i2c, Nielsen, Nectar, and

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