Sizmek

Sizmek sells off Peer39 to ad industry veterans

Mario Diez will be Peer39s CEO Bankrupt ad tech outfit Sizmek has finalised the sale of Peer39, its ad management and distribution platform, to a group of advertising industry veterans.

Sizmek

Weborama throws spanner in works of Amazons Sizmek acquisition, claiming it bid more

Maurice Levy is Ycors founder French data firm Weborama’s parent company Ycor has claimed that it has outbid Amazon for Sizmek’s Ad Server and Dynamic Creative Optimisation (DCO) product –

Sizmek

What does Amazons Sizmek acquisition really mean?

As you may have heard, Amazon has recently acquired the ad-serving technology and Dynamic Creative Optimisation (DCO) product from bankrupt ad tech company Sizmek. There’s been a lot of talk

Sizmek

Amazon acquires Sizmeks ad server

Amazon has officially bought bankrupt ad tech firm Sizmek’s ad-serving technology, as was reported would happen a few weeks ago. The move is a sign of Amazon firmly digging its

Sizmek

Amazon is nearing the acquisition of Sizmeks ad server

Amazon is reportedly closing in on a deal to buy the ad-serving technology of bankrupt ad tech firm Sizmek as it looks to mount a serious challenge to the advertising

Sizmek

Sizmek files for voluntary bankruptcy

Independent ad tech firm Sizmek has filed for voluntary bankruptcy in the US to “address its over-leveraged balance sheet”, owing between 1,000 and 5,000 creditors money. Sizmek initiated voluntary proceedings

Sizmek

Movers and Shakers: Badi, Sizmek, The Ozone Project, Urban Airship and more

The mobile marketing industry is ever-changing, and that applies to the people as much as the technology. Movers & Shakers is our regular feature following the hottest hires in the

Sizmek

Programmatic Lunch 2018 – Sizmek

Andrew Morsy, UK managing director at Sizmek, discusses the state of the programmatic industry, the opportunities and challenges that programmatic presents, and what Sizmek are looking to offer withint the

Sizmek

Rocket Fuel reportedly sold customer data to competition

Now-defunct marketing platform Rocket Fuel regularly mixed client data, often selling segments containing unique data on to competitors or powering its AI-driven algorithm with data pooled from multiple sources, according

Sizmek

Marketers believe that creative quality is being impacted by digital ad growth – survey

Marketers are concerned about the how the growth of digital marketing is harming creativity, feeling that digital growth is a major challenge as they try to balance technological innovation and

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