Tidal

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Tidal

Square acquires Jay-Zs Tidal for $297m

Shawn ‘Jay-Z’ Carter will join Squares Board of Directors

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Tidal

Movers and Shakers: ESI, SiriusXM, MediaCom, Tidal, Kapten, Hostelworld, and more

The mobile marketing industry is ever-changing, and that applies to the people as much as the technology. Movers & Shakers is our regular feature following the hottest hires in the

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Tidal

Amazon to launch hi-def Tidal music streaming rival

Amazon is reportedly preparing to introduce a high-fidelity music streaming platform and is currently in talks with large music rights-holders over its upcoming launch. According to Music Business Worldwide, citing

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Tidal

Sprint Purchases 33 Per Cent of Jay Zs Tidal

US telecoms company Sprint has acquired a 33 per cent stake in Jay Z’s subscription-based music streaming platform Tidal – that will give Sprint customers unlimited access to exclusive artist

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Tidal

Dancing In The Street

The first-generation iPod appeared 15 years ago, ushering in the age of MP3s and downloading, and fundamentally altering the music industry in ways that are still being felt today (not

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Tidal

Tidal Accused of Falling Behind on its Bills

Music streaming service Tidal has failed to pay over 100 outstanding bills, with money owed to ad agencies, record labels, music festivals and even the company that owns its head

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Tidal

Tidal Lands 3m Members in First Year

A year on from its star-studded launch, music streaming service Tidal has amassed 3m members across 46 countries worldwide. Thats the word direct from the company, but its unclear whether all 3m are

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Tidal

Jay-Zs Tidal Adds Mobile Ticketing for Members

Streaming music and content platform Tidal is adding mobile ticketing options for members through a partnership with Ticketmaster, enabling users of the high-fidelity service to search tour dates and purchase

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Tidal

Jay-Z Turns Tidal Back on, with Star-filled Relaunch

Following his purchase of Swedish firm Aspiro in January, hip-hope star and entrepreneur Jay-Z has relaunched the companys Tidal music streaming service, drawing on the services of a number of

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Tidal

Jay-Z Makes £37m Bid for Music Streaming Firm Aspiro

First it was Dr Dres Beats Music service, which was purchased by Apple for £3bn (£1.9bn). Now, Jay-Z is making a move into the streaming music business with a kr464m

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Video Interviews

Talking Mobile with Adjust’s SVP of Global Revenue, Ender Ozcan

Peggy Anne Salz sits down with Adjust‘s SVP of Global Revenue, Ender Ozcan at Mobile World Congress 2024 to discuss the importance of “relevancy”, reliable data and personalisation.

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Talking Mobile with mParticle’s SVP Global Revenue, Rob Murphy

Peggy Anne Salz sits down with mParticle‘s SVP of Global Revenue, Rob Murphy at Mobile World Congress 2024 to discuss infusing humanity into marketing, the impact of AI on the industry and “turning

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Talking Mobile with mParticle’s VP, International Customer Success, Matt Monks

Peggy Anne Salz sits down with mParticle‘s VP, International Customer Success, Matt Monks at Mobile World Congress 2024 to discuss engaging with first-party data, personalisation and the importance of using data in

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Talking Mobile with Digital Turbine

Peggy Anne Salz sits down with Digital Turbine‘s RVP, Head of Performance EMEA, Ryan Cook, at Mobile World Congress 2024 to discuss on device solutions, user acquisition and navigating the

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Talking Mobile with France Télévisions

Peggy Anne Salz sits down with France Télévisions‘ Head of Responsible CRM, Anaïs Flores, at Mobile World Congress 2024, to discuss data-driven decisions, engagement strategies and content diversity.

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Talking Mobile with ConsultMyApp

David Murphy discusses how acquisition and engagement combine to deliver sustainable growth for apps with Mike Rhodes, CEO and Founder of ConsultMyApp.

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Talking Mobile App Maturity with Airship

David Murphy talks to Airship Senior Strategy Consultant, Monica Lawson, about the companys Mobile App Experience Maturity Assessment tool

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Talking Mobile with Yodel Mobile

David Murphy takes a deep dive into app marketing with Mick Rigby, Founder and CEO of Yodel Mobile

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Socially-responsible social media

Sue Fennessy, Founder and CEO of WeAre8, tells David Murphy how the social network is trying to give something back to the people on it, and to the planet

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Retargeting on Android is changing: here’s what you need to know

As consumer demand for privacy grows ever-stronger, Google has begun building privacy-centric advertising solutions that will change the way user data is leveraged for retargeting campaigns. But what does that mean for advertisers and how can mobile marketers adapt to ensure that retargeting on Android continues to drive value? To find out, Remerge spoke to Güven Soydan, who has led several product teams throughout his 14-year career in digital advertising. Today, as VP of Product at Remerge, Güven and his team are among the first to work directly with Google on the development of their new advertising framework

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Resources

The role of creative and relevance in driving attention to TV advertising

Addressable TV presents brands with a great opportunity to harness the power of TV advertising, but with more efficiency and precision targeting than traditional TV advertising. And research conducted by Finecast has

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Snapchat celebrates 2023 Women’s World Cup with AR Lenses and creative tools

A report on Snapchat celebrating the 2023 Women’s World Cup with AR Lenses and creative tools

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The targeting power of Addressable TV

In this Whitepaper, Joel Wilkinson, Senior Director, Brand Solutions at Finecast explains how Addressable TV can be used to target audiences with great precision and at great scale

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Addressable TV Explained

This Whitepaper from Finecast tells you all you need to know about Addressable TV

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No more mobile marketing – is app marketing dead as everything becomes digital marketing?  

Andre Kempe, Founder at performance marketing agency Admiral Media, argues that as app and web ecosystems are moving closer, it’s more important than ever to have a unified digital marketing approach across channels, devices, and platforms

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2021 Mobile Marketing Predictions

In 2020, the Covid-19 pandemic accelerated the digital transformation that was already taking place. Some of these shifts will continue for years to come. How will brands continue to support

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2020 Gartner Magic Quadrant for Mobile Marketing Platforms

A report on Gartners 2020 Magic Quadrant for Mobile Marketing Platforms, in which MoEngage is named as a

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Download your copy of the Mobile Finance Report 2020 today

A report on the publication of the Mobile Finance Report 2020 from Adjust and Apptopia

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Customize your customer engagement solutions seamlessly with the right CPaaS solutions

Customers expect a personalized, seamless experience when they interact with brands – which is why business demand for customized customer engagement solutions has never been stronger. Read this IDC Analyst

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Select the best Customer Engagement tool for you and your customer!

But how do you select the right tool as per your needs in a crowded space? It is important to trust not only peer reviews but also independent analyst research

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