Following a pair of executive orders signed by President Donald Trump on 6 August, the ByteDance and Tencent-owned apps will be removed from app stores in the US
President Donald Trump has signed a pair of executive orders that would stop any US individual or company from doing business with the hugely popular TikTok and WeChat apps
Chinas top cyber authority has deleted almost 10,000 social media accounts, primarily those associated with independent news providers, accusing them of posting sensational, vulgar or politically harmful content on the
Google has launched an AI drawing game as a mini app within Tencents WeChat messaging platform, as it continues to make overtures towards re-entering the consumer market there. The majority
Nokia has penned a deal with Tencent which will see the pair work together on the research and development of 5G apps, as the arrival of the next generation mobile
MonteNapoleone – located in Milan’s Quadrilatero della moda fashion district and home to Europe’s most expensive street – has become the ‘first’ European luxury district launch a WeChat official account.
China’s hugely popular social media platform WeChat, which can be used to chat with friends, do shopping, pay bills, and much more, has hit 1bn user accounts worldwide. According to
The Chinese government is investigating the nation’s three biggest social media platforms – Weibo, WeChat and Baidu Tieba – for alleged breaches of cyber security laws in failing to deal
Peggy Anne Salz sits down with Mobile Arts Co-Founder and CEO, Jamil Gaith at Mobile World Congress 2024 to discuss data advertising, subscriptions and the importance of analytics.
Peggy Anne Salz sits down with Adjust‘s SVP of Global Revenue, Ender Ozcan at Mobile World Congress 2024 to discuss the importance of “relevancy”, reliable data and personalisation.
Peggy Anne Salz sits down with mParticle‘s SVP of Global Revenue, Rob Murphy at Mobile World Congress 2024 to discuss infusing humanity into marketing, the impact of AI on the industry and “turning
Peggy Anne Salz sits down with mParticle‘s VP, International Customer Success, Matt Monks at Mobile World Congress 2024 to discuss engaging with first-party data, personalisation and the importance of using data in
Peggy Anne Salz sits down with Digital Turbine‘s RVP, Head of Performance EMEA, Ryan Cook, at Mobile World Congress 2024 to discuss on device solutions, user acquisition and navigating the
Peggy Anne Salz sits down with France Télévisions‘ Head of Responsible CRM, Anaïs Flores, at Mobile World Congress 2024, to discuss data-driven decisions, engagement strategies and content diversity.
David Murphy discusses how acquisition and engagement combine to deliver sustainable growth for apps with Mike Rhodes, CEO and Founder of ConsultMyApp.
Sue Fennessy, Founder and CEO of WeAre8, tells David Murphy how the social network is trying to give something back to the people on it, and to the planet
As mobile app marketing evolves, staying ahead means exploring innovative channels that combine extensive reach, precision targeting, and cost-efficiency. Learn about OEM advertising—a powerful alternative to traditional methods. While paid
Building mobile’s unstoppable flywheel of acquisition, product and engagement. The mobile app industry is at a turning point, grappling with the challenges of sustainable and profitable growth in a highly
Addressable TV presents brands with a great opportunity to harness the power of TV advertising, but with more efficiency and precision targeting than traditional TV advertising. And research conducted by Finecast has
In this Whitepaper, Joel Wilkinson, Senior Director, Brand Solutions at Finecast explains how Addressable TV can be used to target audiences with great precision and at great scale
Andre Kempe, Founder at performance marketing agency Admiral Media, argues that as app and web ecosystems are moving closer, it’s more important than ever to have a unified digital marketing approach across channels, devices, and platforms
In 2020, the Covid-19 pandemic accelerated the digital transformation that was already taking place. Some of these shifts will continue for years to come. How will brands continue to support