Weve

2018 Awards Preview – Most Effective Performance Marketing Campaign

Ahead of our 2018 Effective Mobile Marketing Awards, well be previewing the nominees in each category, giving you a glimpse at the high quality of entries weve seen this year.

Weve

2018 Awards Preview – Most Effective Use of Data

Ahead of our 2018 Effective Mobile Marketing Awards, well be previewing the nominees in each category, giving you a glimpse at the high quality of entries weve seen this year.

Weve

Is this the end of mobile ads?

Following news that mobile media company Weve is shifting focus from delivering ads to understanding data, Ben Phillips, MediaCom’s global head of mobile, asks ‘Is this the end of mobile

Weve

Weve shifts focus away from mobile ads to data and consumer insights

Weve will no longer be delivering mobile advertising for O2, instead shifting its focus to concentrate on consumer insights services. The mobile marketing proposition – originally as a joint venture

Weve

Effective Mobile Marketing Awards 2018: What the judges want

The 2018 Effective Mobile Marketing Awards, in association with Weve, have had their very final deadline extention, and at midnight UK time on 24 August, entries will close and our

Weve

Creative success on mobile

Digital advertising offers advertisers the ability to reach their target audience with increased precision and reliability. But when it comes to delivering creative and emotive content, mobile is often treated

Weve

Less than four weeks left of Early Bird discount for our Awards

The Early Bird deadline for the 2018 Effective Mobile Marketing Awards, in association with Weve, is Friday 13 July, just under four weeks from now. Now in their ninth year,

Weve

Nine weeks until the Early Bird deadline for the 2018 Effective Mobile Marketing Awards

The Early Bird deadline for the 2018 Effective Mobile Marketing Awards is Friday 13 July, just over nine weeks from now. Now in their ninth year, the Awards celebrate excellence

Weve

Case Study: Gordon’s Gin integrates telco data to power commuter campaign

When faced with an annoying delay at a train station on your way home, it’s always nice to have a refreshing beverage designed to ease the frustration. Gordon’s Gin designed

Weve

The 10 best quotes from our Mobile Retail Summit

Yesterday at our Mobile Retail Summit in London, we brought together a variety of retail brands with thought leaders from across the mobile marketing world to discuss future of mobile,

More Stories

Video Interviews

Member Content

Resources