Tanla Mobile, which specializes in SMS, MMS, WAP and 3G services for the UK and Indian markets, has announced an exclusive partnership with UK ISP breathe, to power a web-based SMS service for breathes UK subscribers.
Using Tanla Mobiles mobile messaging delivery platform, breathe SMS will enable subscribers to send text messages from their computer to mobile phones around the world. The service provides a fast and cost-effective way for users to get in touch with friends, family and colleagues in real-time, regardless of whether they are online or not.
breathe is committed to providing the latest services to its subscribers, so it seemed an obvious choice for us to take advantage of mobile/PC convergence and create a new SMS service for our users, says breathe CEO Marcus East. Tanla Mobile is a proven leader in the mobile field and therefore the natural choice to deliver this critical new service.