Tapjoy has released The 2018 Guide To Engaging The Holiday Mobile Gamer. To produce the report, Tapjoy surveyed 13,500 mobile gamers to determine their play habits, shopping plans, and rewarded ad engagement for the holiday season.
Tapjoy has compiled the latest data on the fast-paced mobile gaming field, generated insights on shopping habits of player demographics, and compared the results with 2017’s results to see where the industry is headed.The report takes a deep dive into holiday trends, including:
You can download the full report here.
For more information on how Tapjoy can help maximize your revenue this holiday season, contact the Tapjoy team.