Telco CEOs Put Through Their Paces For Charity

Representatives from telco brands including Orange, RIM, BT, and Monitise are among the CEOs taking part in the inaugural LeaderBoard Triathlon Challenge for Sport Relief. Arranged by Comic Relief and Cisco CEO Phil Smith, the executives will complete the Blenheim Triathlon alongside sporting names including Roger Black and Austin Healey.

“Sport Relief is an amazing campaign and the money raised goes to funding projects in the UK and across the world’s poorest countries, to help make a real difference to people and communities.” says Ciscos Smith. “The LeaderBoard Triathlon Challenge is a great opportunity for us to get involved and give something back. Of course, it’s also a great opportunity for us to put our bodies on the line, and see just who is the fastest and the fittest in our trainers and shorts as opposed to in terms of  business.”

Each member hopes to raise between £10,000 and £25,000 – to help them reach their target, you can donate here.