Thomas Pink Turns to Simply Tap for Multichannel Payments
- Wednesday, October 10th, 2012
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From 30 October, shirt-maker Thomas Pink will enable its customers to buy luxury clothing in an instant, with its mobile check-out app, powered by Simply Tap. The platform launch coincides with the fashion retailer unveiling the Lions collection, with several British and Irish Lions legends, ahead of the rugby tour to Australia.
Alex Field, global head of marketing, at Thomas Pink, said: “Simply Tap will enable us to invigorate all of our sales channels for what is a hugely exciting launch for the company. Mobile shopping is taking off, but the beauty of shopping powered by Simply Tap is that our customers can use it across multiple channels. This includes in store and buying direct from advertising as well as from a dedicated mobile checkout which will feature a market place of our full British & Irish Lions Collection.” 
