Tidal Lands 3m Members in First Year

Alex Spencer

Tidal Kanye West PabloA year on from its star-studded launch, music streaming service Tidal has 'amassed 3m members across 46 countries worldwide'.

That's the word direct from the company, but it's unclear whether all 3m are currently active users or have just been a member at some point in the past 12 months – nor how many of them are paying rather than using a free trial.

Billboard reports that 45 per cent of those users are signed up to the more expensive 'HiFi' subscription, though as this tier also offers a 30-day free trial, that doesn't answer either question.

Tidal also announced that The Life of Pablo – Kanye West's latest album, which is exclusively available through the service – was streamed 250m times in its first 10 days of release. As HitsDailyDouble points out, though, that would require 'every single one of Tidal's paid subscribers have played Pablo in its entirety eight times a day every day' for the duration of that period, suggesting the numbers may not be entirely accurate.

It's also worth noting that the album was also heavily pirated, with an estimated 500,000 people illegally downloading a copy on BitTorrent in the first day alone, according to TorrentFreak.

The album does certainly seem to have been a hit for Tidal, though, with TMZ  last month reporting rumours that The Life of Pablo's launch had triggered a 1.5m leap in users, putting the service at 2.5m in February. That would mean, though, that Tidal had picked up another 500,000 users in the intervening month.

Similarly, West's 'Yeezy Season 3' fashion show was the most viewed livestream during Tidal's first year, with over 23m viewers – beating out performances by Coldplay and Usher, and the Pope's visit to the US.